Main Bhi Digitial Initiative

The Ministry of Housing & Urban Affairs and Ministry of Electronics & Information Technology jointly launched ‘Main Bhi Digital 3.0’ initiative from September 9 to November 30, 2021.

Aim: Digital Inclusion of Street Vendors

  • The initiative aims to complement the efforts of Lending Institutions (LIs) in adoption of digital transactions by the PM SVANidhi beneficiaries. An Integrated IT Platform has been developed for implementation of this scheme.
  • Under the scheme, Lending Institutions will issue a durable QR Code & Unified Payments Interface (UPI) ID at the time of loan disbursement and train the beneficiaries in conduct of digital transactions. It will aid in digital inclusion of street vendors.