Market Study on E-commerce in India

On 8th January, 2020, the Competition Commission of India (CCI) released a Report under the title-Market Study on E-commerce in India.

  • The study was initiated by the CCI in April 2019 with a view to better understand the functioning of e-commerce in India and its implications for markets and competition.
  • The study covered the three broad categories of e-commerce in consumer goods (mobiles, lifestyle, electrical & electronic appliances, and grocery), accommodation services and food services.

Objective

  • To study market trends with a particular focus on emerging distribution methods and strategies in response to ecommerce.
  • To understand business practices and contractual ....
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