Silver Economy

World Senior Citizen Day is celebrated every year on 21st August to acknowledge the contributions of senior citizens, raise awareness about the challenges they face globally, and highlight the growing importance of the silver economy.

• The silver economy refers to the economic opportunities and activities created by an ageing population (typically 60+), focusing on goods, services, and innovations designed to meet their needs and leverage their purchasing power.
• It involves developing sectors like healthcare, elder care, financial services, travel, and technology specifically for seniors, thereby contributing to economic growth while improving their quality of life and social participation.
• According ....