Communication Models in the New Media Era
- Approximately how many years ago was Aristotle’s ‘Rhetoric’ model proposed? – 2,300 years ago
- In which decade did the term ‘new media’ begin to be widely used? – Mid-1990sShannon and Weaver’s model is also called which communication model? – The Mathematical Model
- What does David Berlo’s S-M-C-R model (1960) include as ‘Channel’? – Human senses
- Which model did media theorist Denis McQuail criticize for ignoring feedback? – Harold D. Lasswell’s model
- A practical new communication model should include which other elements beyond sender and receiver? – Platform, message, impact, and ....
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