National Zero Measles-Rubella Elimination Campaign

On 24th April 2025, Union Health Minister launched the National Zero Measles-Rubella (MR) Elimination Campaign to achieve the goal of eliminating Measles and Rubella by 2026, marking the beginning of World Immunization Week.

Key Points

  • Campaign Launch: Virtually launched, the MR Elimination Campaign will run from 2025 to 2026.
  • Awareness Drive: Multilingual IEC materials, including posters, radio jingles, and campaign films, will be distributed across all States and Union Territories to increase public participation.
  • Immunization Target: The goal is to achieve 100% immunization coverage, ensuring no child is left behind in preventing these highly contagious diseases.
  • Progress Achieved: As of March 2025, ....
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