Ayushman Bhav Campaign

  • Recently, the Union government launched the Ayushman Bhav campaign.
  • Ayushman Bhav campaign is envisaged to saturate all health care services in every village/ town in line to ensure reach to the last mile and enable access to health care services to everyone in the society.
  • It involves a set of interventions that include Ayushman - Apke Dwar 3.0, Ayushman Sabhas, Ayushman Melas- at health and wellness level and medical camps by medical colleges at CHCs.
  • The campaign will ensure Gram/ Nagar Panchayat or Urban Ward attains the status of ‘Ayushman Panchayat’ or ‘Ayushman Urban Ward’ in a saturation ....
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