What are the challenges associated with agricultural market in India. Also suggest measures to overcome.
Answer: Agricultural marketing is the process which include several operation required for moving farm produce from farmers to ultimate consumers. It includes operation such as collection, grading, processing, storing, transporting and finally selling.
In India agricultural market are of various type i.e. rural agricultural market, cooperative market, future market, etc.
However, Indian agriculture market facing plethora of challenges which make it uncompetitive.
Challenges
- Large number of middleman which increase burden on final consumer
- Lack of storage facilities or warehousing which cause wastage of food or even selling at low cost
- Inadequate transportation facilities and road infrastructure
- Lack of institutional credit for post-harvest expenses
- Absence ....
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