Competition Commission of India

  • 23 Apr 2024

On 22nd April 2024, Fair trade watchdog Competition Commission of India (CCI) sought proposals for a comprehensive study on AI's influence on competition, covering topics like personalised recommendations and potential anti-competitive strategies.

  • The study will explore AI-driven personalised recommendations, services, pricing, and their effects on consumer choices.
  • It aims to assess AI's pro-competitive potential and potential risks, including anti-competitive strategies and biases in algorithms.
  • The study will examine how AI impacts mergers and acquisitions, consumer welfare, and market concentration.
  • CCI seeks to understand regulatory frameworks, enforcement priorities, and stakeholder perspectives on AI applications in markets.