Centre Revises AI Advisory for Social Media

• 16 Mar 2024

On 15th March, the Centre updated its advisory on AI use in social media, eliminating the requirement for government permission.

Key Points

• Labeling Under-Tested AI Models: The new advisory mandates labeling of under-tested or unreliable AI models to inform users of potential inaccuracies.
• Elimination of Reporting Requirement: Intermediaries are no longer required to submit action taken-cum-status reports, but immediate compliance is still mandated.
• Change in Approach: Previously requiring explicit government permission, the new advisory emphasizes labeling of AI models to address potential unreliability.